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    The Cult of Statistical Significance – Simplified

    Posted on: 2011-03-31


    Converge Consulting Group clients have heard us talk about the misuse of statistical significance testing, specifically, using statistical significance as a test for practical importance or material significance. This is the reason why so much employee, customer and operational research gets the answers so wrong, so often, amounting to little more, and often less, than junk

    Read More…


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